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Starting A Business On The Well Planned Series With Megan Flatt
"Chase the vision, not the money; the money will end up following you." - Tony Hsieh, CEO of Zappos

Starting a Business on the Well Planned Series with Megan Flatt

On this episode of the Plan Simple Meals Podcast, I’m really excited to talk with Megan and explore a question about launching a store.

We talk about “flow” vs. balance. Especially how sometimes you flow a little more to the family side and sometimes you flow a little more to the business side. We even acknowledge that a little bit of chaos is okay too—and even necessary to get things done sometimes.

And then there’s selling stuff. Usually when we start a business, we go into it because we are passionate about doing something or something we make. We want to share our skills or our product with people and make their lives better. But to do that, we need to sell it, and that’s hard for a lot of people. Selling doesn’t have to feel slimy, but we need to unpack our feelings about selling and learn to do it.

We talk about:

  • The mental shift of saying “I have something to offer” rather than thinking about sales
  • Embracing who you are and what you bring to the table
  • Focusing on one thing and really leaning into it—and using that focused effort as research to see what works
  • Telling people you are there and what you do
  • Megan’s “so that” exercise to get crystal clear on why you do what you do and what you really sell
  • Thinking about sorting not selling and not taking it personally when people don’t buy

Have a question for Mia and Megan?
Go to plansimplemeals.com/ask.

You will get prompted to record your question and we’ll try to answer it.

Or just email your question to mia@plansimplemeals.com

Megan Flatt is a Mama CEO, a business growth strategist, and a planning pro. She’s been working with clients for years to create strategic growth plans in their business that allow them to scale while still being present for the important moments in their families’ lives. She shows Mama CEOs with big vision and great ideas how to get those big CEO ideas into a day-by-day plan where they actually happen.

LINKS

101 doable changes
Choose from the changes above or download a list of 101 Doable Changes we made for you.

Doable Changes from this episode:

  • GET REALLY CLEAR ON WHAT YOU DO. Use Megan’s “so that” exercise to gain clarity on what you’re really selling. Fill in the blanks: I sell ___ so that ___. You may need a few rounds of “so that” before you get to the emotional response you are looking for. Keep this answer front and center when you think about selling.
  • TELL PEOPLE WHAT YOU DO. Let people know you are there. Every day, make a point of sharing your website, a product, a blog post … something at least once. It could be telling your neighbor that you do health coaching. It could be emailing an old client to let them know what are doing these days. It could be sharing your website on Facebook. There are lots of possibilities, and even if you feel like you talk about what you do all the time, there are people who have no idea. Tell them!
  • FOCUS ON ONE THING. It’s easy to get overwhelmed with all the things you could or should do to sell your product or service, but try this instead. Focus on one thing. For the next six weeks, double down on Facebook ads or pushing a challenge by email to your list or reaching out individually to your best prospects. Whatever it is, stay the course and see what happens. If it’s working, keep going. If not, pivot. But take the time to see before you jump all over the place.

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What other’s have said about the Plan Simple Podcast…

“Mia brings together the ideas and people to inspire a more balanced and meaningful life as a mom. She keeps it real and makes me laugh! I listen while I clean, walk, drive and fold laundry. She’d like a wise and caring friend who understands and supports the journey of motherhood. Mia know just what to say so that I feel understood and then provides the nuggets of wisdom with personal stories to reinvigorate my day.”
“Each week, I look forward to this podcast. Mia thoughtfully interviews guests who share their tips and tricks for encouraging healthy living for moms and their families. The ideas are not the traditional ones, and I am always in need of new, slightly unconventional ideas.”
“I love the simple and practical view that Mia takes on food and life. It encourages me to keep leading a healthy lifestyle that is accessible for any mom!”
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